Francisco Santos, Production Lead at Torani in San Leandro, is being highlighted by the California Manufacturers & Technology Association (CMTA) during Hispanic Heritage Month. The recognition comes as part of a broader effort to showcase the influence and contributions of Hispanic and Latino professionals within California’s manufacturing sector.
Santos began his career working in food preparation at restaurants throughout the San Francisco Bay Area before moving into manufacturing roles at Tree Fresh Juice Co., which later became part of Naked Juice. In 2002, he joined Torani and has since played a significant role in several projects, including helping facilitate the company’s relocation from South San Francisco to San Leandro.
“Latinos are already a major part of the manufacturing workforce, especially in areas like food production and automotive parts, working as machine operators, assemblers, and in many other roles. Their representation is important because it brings different experiences and perspectives that help the industry grow and find new ideas. As the workforce becomes more diverse, it also helps companies connect better with their communities,” said Santos.
Torani emphasizes inclusivity through its “Flavor for All, Opportunity for All” mission. The company works to foster a welcoming environment for employees while supporting local organizations such as East Bay Innovations and the Boys and Girls Club of San Leandro.
“For me, Hispanic Heritage Month is a time to celebrate the independence of Latin American countries, which began on September 15, 1821. It’s also a moment to recognize the contributions, culture, and achievements of Hispanic and Latin American communities in the United States. We celebrate through community events and family gatherings that bring people together to celebrate our culture,” Santos explained.
Santos described his proudest professional moment as participating in Torani’s transition to its current facility: he was selected for the team that developed processes and designed layouts for what would become known as the Flavor Factory.
His story reflects ongoing efforts within California’s manufacturing industry to recognize diversity as an asset for growth and innovation.


